Evaluation question 4

Who would be the audience for your magazine and why?
Teenagers and young adults (ages 16-25) both male and female.
People who listen to R&B/hip hop music listen to radio and TV stations such as MTV BASE, Radio1 Extra and Kiss. These stations play a lot of R&B and hip hop songs so this is why they are listened to buy teenagers and young adults.
They buy clothes from stores such as Nike, Adidas, Hugo Boss, Prada and Giorgio Armani. They wear stylish and high fashion clothes and so would like to see these type of clothes worn of the model on the front cover of the magazine.

How much disposable income to they have?  People ages 16-25 would probably have a full/part time job so are more likely to be able to pay for a higher priced magazine than teenagers would. I think that the price £3.99 is an okay price to sell a magazine at.
This age range look up to the aspiring artists of today, the current RnB artists are seen as role models to the young generation.
The target audience for my music magazine will be aimed at young adults, because this is what an R&B magazine relates to the most, as adults and above are not interested within this boundary of entertainment because it does not fit within their specific generation or time. Young adults look up to the aspiring R&B artists of today as role models, therefore R&B magazines attract younger audiences so that they can follow in their footsteps, or simply catch up on the latest gossip involving R&B celebrities. Aswell as this, most R&B artists are either in their teenage years themselves or just above, so the younger generation can relate to their background, etc. as they are of a similar age, and being a young adult myself, I can write about the articles etc. in my magazine specifically for my target audience, as it is already coming from a young adults perspective (me).