How did you attract/address your audience?
After research I realised my magazine needed a USP which stands for a unique selling point, this is to attract the audience and differentiate the magazine from other competition, it also encourages the target audience to buy my magazine.
The house style I used in my magazine is not gender biased and therefore could appeal to both males and females as do many of the other RnB magazines I researched such as XXL and NME. The words used also had to be suitable for my audience so they could associate with it and understand more, the language would be a lot more informal and chatty so they feel more comfortable and chilled when reading the magazine.
I also attracted my audience through things such as content, when writing my article I had to use chatty informal language so they could associate to it better and also feel more comfortable when reading it. Due to my audience being of a young age using formal language would be inappropriate and possibly put my audience of buying the magazine.
The masthead also attracts the audience due to the bright bold style, it is simple yet very effective and is based upon the design of the popular magazine XXL which clearly is popular with RnB fans.
The model I used also attracted the audience due to him being male as this will draw in female attention, males with also be attracted due to wanting to look up to him almost like a role model as he is seen to be powerful and dominant and have a lot of female attention which is what the young male population aspire to.
The colour scheme is not gender biased so would appeal to both genders which is what current RnB magazines are like, the price of the magazine is also reasonable. After doing research into current RnB magazine prices my price of £3.10 is very reasonable and my audience have all said that they feel this is an acceptable price for a monthly produced magazine.
The use of a 'chance to win' at the bottom of my magazine also draws in the audiences attention as they would want to have a go and see if they could win, it is used to persuade them to buy the magazine as they don't have to pay anything to enter they just need to buy the magazine and they could in tickets.
I also attracted my audience through things such as content, when writing my article I had to use chatty informal language so they could associate to it better and also feel more comfortable when reading it. Due to my audience being of a young age using formal language would be inappropriate and possibly put my audience of buying the magazine.
The masthead also attracts the audience due to the bright bold style, it is simple yet very effective and is based upon the design of the popular magazine XXL which clearly is popular with RnB fans.
The model I used also attracted the audience due to him being male as this will draw in female attention, males with also be attracted due to wanting to look up to him almost like a role model as he is seen to be powerful and dominant and have a lot of female attention which is what the young male population aspire to.
The colour scheme is not gender biased so would appeal to both genders which is what current RnB magazines are like, the price of the magazine is also reasonable. After doing research into current RnB magazine prices my price of £3.10 is very reasonable and my audience have all said that they feel this is an acceptable price for a monthly produced magazine.
The use of a 'chance to win' at the bottom of my magazine also draws in the audiences attention as they would want to have a go and see if they could win, it is used to persuade them to buy the magazine as they don't have to pay anything to enter they just need to buy the magazine and they could in tickets.
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